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How Research on Young Adults Informs Evangelism

How Research on Young Adults Informs Evangelism

In a time when the church is missing members of the younger generations, it is important to look to generational research and listen to compelling voices regarding currents in the culture, with the aim of informing evangelism among these generations. This treatise provides an analysis of two missiological-relevant aspects of these generations: profile and receptivity. Based on this analysis, the author proposes correctives to increase the effectiveness of evangelistic efforts.

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